Marketing
LC—220
Cohort
Content Strategy for Creators
Turn scattered posting into a content system: one clear idea, a calendar you can keep, and simple measurement that tells you what's working.
Sara Lindqvist
Content Strategist
4.7
★★★★★
538
reviews ·
3,010
students
Duration
2h 59m
Lessons
14
Modules
5
Level
Beginner
Course overview
What You'll Learn
Who this course is for
Requirements
Curriculum
Five Modules, One Content System
Your instructor
Sara Lindqvist
Content Strategist
Sara builds content systems for creators and small brands, from editorial calendars to measurement. Her approach is simple: one clear idea, published consistently, measured honestly.
8+
Years
11k
Students
4
Courses
Student reviews
4.7
538
verified reviews
5
86%
4
10%
3
3%
2
1%
1
0%
Outcome — first retainer client
The course gave me a clear process I could immediately apply to my client work.
Priya Raman
Freelance designer, Toronto
brand-strategy
Outcome — promoted to lead
The positioning module changed how I run every brand review on my team.
Tom Becker
Senior designer, Berlin
brand-strategy
Outcome — shipped a design system
Our product finally reads like one product. The scale module was worth the price on its own.
Lina Haddad
Studio founder, Dubai
typography-for-interfaces
Outcome — sharper portfolio
I stopped guessing font sizes. Every layout I make now has a reason behind it.
Marcus Hill
Junior strategist, London
typography-for-interfaces
Outcome — raised rates 40%
The pricing module alone paid for the course in my next project.
Priya Raman
Freelance designer, Toronto
pricing-creative-work
Outcome — first fixed-price retainer
I finally have a proposal template I'm not embarrassed to send.
Tom Becker
Senior designer, Berlin
pricing-creative-work
Outcome — 3× newsletter growth
I went from posting randomly to a calendar I actually keep. The results followed.
Lina Haddad
Studio founder, Dubai
content-strategy-for-creators
Outcome — consistent for 6 months
The batching workflow gave me my weekends back.
Marcus Hill
Junior strategist, London
content-strategy-for-creators
Outcome — led first campaign
I walked onto my first set knowing exactly what to say and when.
Priya Raman
Freelance designer, Toronto
art-direction-in-practice
Outcome — promoted to art director
Daniel's treatment framework is how I pitch everything now.
Tom Becker
Senior designer, Berlin
art-direction-in-practice
$
129
$169
Save 25%
Video lessons
14
Duration
2h 59m
Level
Beginner
Includes
Templates + project files
Access
Lifetime
Certificate
On final project
14-day money-back guarantee
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Define the one idea your content is about; Build content pillars and formats; Plan a 12-month editorial calendar; Create a repeatable production workflow; Repurpose one piece across channels; Measure what matters and adjust
Independent creators and educators; Freelancers building an audience; Small brand teams; Anyone restarting their content after a break
No marketing background needed; At least one channel you publish on; A calendar or Notion; ~2 hours a week for 4 weeks
The Big Idea = Why most content doesn't compound ~ 09:30 ~ preview; Finding your one idea ~ 14:10 ~ preview; Exercise: the idea statement ~ 12:00 || Pillars & Formats = Content pillars ~ 13:40; Formats that fit your strengths ~ 11:25; Series over one-offs ~ 10:50 || The Calendar = Planning a year in a day ~ 18:20; Batching and production ~ 15:05; Repurposing across channels ~ 13:30 || Measurement = Metrics that matter ~ 12:15; The monthly review ~ 10:40; Adjusting without starting over ~ 09:55 || Final Project = Your 12-month plan ~ 16:00; Peer review ~ 11:30
Sara Lindqvist
Plan a year of content around one clear idea, and measure what matters.